Hi Gang 🙂
Just a quick post – we’re getting a number of emails and messages from Members wondering what’s going on. Members concerned that we are closed down, inquiring about new movies and whatnot. In case you missed my previous posts and newsletters, we are not closed, we are just a bit busy working on new interesting things.
NEW ARTOFZOO MOVIES
‘When will you release new movies?‘ – Folks, did you know that we have between 1 and 3 million unique site visitors each month? And we need only 50 Members to support a movie to release it from Karma? Something like one-hundredth of 1%? Did you know that if just 1% of our visiting Members supported 1 movie a YEAR, we could release a new movie every single day, and a lot more to boot? Still movies were taking months to release from Karma – if new movies are not supported, there is not much point in releasing them. So new movies are on the back burner for now.
To be fair, our newsletter system does take several months to send out to everyone. So Folks, we will give the feature movies a couple more tries before writing them off completely. Firstly we need to update our newsletter system to send a huge amount of mails in a short space of time, I am working on that now. We have a couple more ideas up our sleeves, and we will try one of these new ideas shortly.
Keep in mind Folks – yes we have a lot of movie fans, but movies are only a means to an end; a way to support our network and other activities. All our previous networks and communities have been funded by movies. Yes movies are a great promotional tool for our lifestyle, thousands maybe millions of ladies have gotten into pets from watching movies. However, movies have been a far too unstable method of funding for some time, so we are busy exploring alternative, more stable revenue streams.
The saddest thing about the halt on movies, is all the great Pet Ladies that are contacting us, that none of us are getting to see in action. A very, very small % of those Ladies might appear on Twitter or wherever – but the vast majority do not. That is a lot of pet action not happening, and not being seen, as a result.
So folks, we still have lots of unreleased movies on the shelf, lots of ladies ready to go, pets, equipment, expertise. We will do a movie update soon using one of the aforementioned ideas. If it goes well, we will do it again, and keep doing it as long as you support. The problem of wanting more new movies – this is your opportunity to solve that problem. So please look out for the update and do your part.
We’ll send a newsletter out when we do the update – to let you know about the movie update of course but also to test our new newsletter system (one that isn’t still sending Christmas newsletters out in the middle of March).
NEW DIRECTIONS
Nextly – as mentioned, we are busy working on other ways to fund our network and activities. We are already making progress down that road. Our intrepid Moguls are supporting sensibly, Mogul Projects are going nicely, and movie-wise we have the opportunity to focus on quality rather than quantity.
For the first time in a very long time, we have a bit of time and funding to deal with some important outstanding things that we’ve had to put off for far too long. Things that need fixing and updating, new things that need building and new sites and projects to complete. I would dearly love to do all that, AND keep publishing regular posts and articles, AND releasing new movies. Unfortunately we are a small team, reliable help is sparse (though things are looking up), and there are only so many hours in a day. The hiatus in activity is necessary if we are ever going to make progress, so please bear with us.
We’ve had these transitional phases before. Usually, during these times we’d take the site offline – then, with no cashflow, we’d have to do everything in a mad panic. It’s not the best way to get things done – not done well anyway.
This time taking the site offline is not necessary; things are still happening, Mogul Projects, network stuff/contacts and introductions – various personal services, Member holidays, setting up new teams etc. All that is going on, it’s just more private and not so visible, but it is happening.
Meanwhile new sites are underway. New site 1 is just about complete, new site 2 is underway, and we’ll make a start on new sites 3 and 4 once the first 2 are done. Our network will, hopefully, look a lot different this time next year. Exciting times.
When all this is done, we can once again get back to posting, interesting news and activities and all the other things some of you are emailing about. Until then, please sit tight and we will speak to you soon. You can subscribe to our newsletter so we can let you know when things start happening again. Hang in there – interesting things coming soon, and the best things come to those who wait.
All the best in petlove,
Adam.